Best of America’s 11

EA Sport / W+K Amsterdam / Art Direction

America is not necessarily the most credited to win the World Cup, but with the World Cup title of the EA FIFA franchise, everybody can dream to lift the trophy, even America.
Inspired by the great 80s comeback movies, we created this web film to boost interest and morale among the EA FIFA US market.

‘murica! Fuck Yeah!

 

 

layout_01.jpg layout_021.jpg layout_031.jpg layout_04.jpg



Over the night I took some shots of the behind the scene too. Here's a selection of them.

photos_01.jpg photos_02.jpg photos_04.jpg photos_03.jpg photos_05.jpg photos_06.jpg